ABU
K-BEAUTY COMMERCIAL HUB

FromKoreanBrandstoGlobalCreatorCommerce.

ABU connects K-Beauty & Wellness products with global buyers, creators, live commerce channels, and OEM business opportunities.

K-Beauty Live Commerce
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Business Areas

Three pillars of global growth. We bridge the gap between innovation and market execution.

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B2B

B2B Distribution

Connecting premium K-brands with verified global buyers and retail networks.

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B2B2C

B2B2C Creator Commerce

Driving sales through a global network of KOLs, KOCs, and live commerce experts.

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OEM / PB

OEM / PB Development

Standardized and custom production services for private labels and global brands.

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COMMERCE FLOW

Full Commerce Workflow

1

Brand Matching

2

Creator Matching

3

Pricing Strategy

4

Live / Shorts Selling

5

Order & Payment

6

Fulfillment & Delivery

Total E-Commerce Integration

ABU doesn't just connect; we operate. From the first brand inquiry to the final delivery at a customer's doorstep in Jakarta or Seoul, our system handles every touchpoint.

Automated MatchReal-time StatsCross-border LogisticsSecure Payments

NETWORK POWER

Global Creator Network

We match your K-beauty products with the right creator voice across every relevant global platform.

500+

Global KOLs

High-reach top influencers

YouTubeInstagramTikTok

10k+

KOC Squad

Organic community leaders

InstagramTikTokXiaohongshu

2k+

Live Sellers

Expert host network

TikTok LiveYouTube LiveShopee Live

150+

MCN Partners

Managed talent pools

YouTubeTikTokGlobal MCN

Want to Join Our Network?

We are looking for creators who understand the value of premium K-beauty products.

Apply to Creator Pool

OUR BRANDS

Partner Brands

K-beauty brands we work with across global markets

Want to partner with ABU?

We connect your brand with the right creators across global markets.

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WHY ABU

The Numbers Behind ABU

0+

Partner Brands

0+

Countries

0+

Retail Stores

0

Dept. Store Locations

Global Reach

Active in Malaysia, China, Singapore, Taiwan, Thailand, Vietnam and more

KOL & KOC Network

Collaborating with top influencers across TikTok, YouTube, Facebook and Instagram

Full Fulfillment

End-to-end from brand sourcing to cross-border delivery

PRODUCT CATEGORIES

What We Sell

Premium K-beauty product categories across beauty, wellness, and lifestyle

Beauty

Beauty

Skincare, makeup & K-beauty essentials

Wellness

Wellness

Supplements, vitamins & inner health

Health Food

Health Food

Functional foods & premium health snacks

Lifestyle

Lifestyle

Home fragrance, ceramics & living products

OEM / PB

OEM / PB

Private label & contract manufacturing

ABU HUB

Cross-border Deal Operating System

One platform. Every deal. Zero fragmentation.

Managing cross-border deals is hard

  • 🌐 Language barriers across markets
  • 📦 Product-market fit evaluation
  • 💰 Pricing complexity by country
  • 👤 Creator evaluation at scale

AI Agents

01

Deal Agent

Proposals, outreach & negotiation

02

Creator Intelligence

Fit scoring & analytics

03

Product Agent

Country-specific selling points

04

Localization Agent

Translation & compliance

CONTACT

Get in Touch

Ready to scale your business globally? Select your category and our team will get back to you within 24 hours.

Contact Information

Partnerships

contact@answerbybeauty.com

Creator Inquiries

contact@answerbybeauty.com

ABU Co., Ltd. · A-401235, Toegye-ro, Jung-gu, Seoul, Korea

Tel: +82.2.3673.0757